Writing and Editing - From copywriting to brochure writing, and from news releases to marketing and promotional collateral material, I can generate creative and compelling messages for your business, campaign, or event. If you have a manuscript or annual report to review and edit, I can do that, too. Need a website? I can take you from concept development to done in a matter of weeks. If you have content: great! If not, I can interview employees to capture content and create a website that makes sense and is easy to navigate.
Public Relations Counsel - I hold the designation APR (Accredited in Public Relations), and know my way around a sentence. "Joy has advanced knowledge of the ins and outs of the communications process. Communication is key to developing and implementing strategic initiatives. Joy has worked hard for us," says Bobbie Sue Wolk, of Rosewood Coaching. If you need to develop a communications or marketing plan; or if you need to bring attention to a terrific cause; or if your business is in a sticky situation or undergoing a reorganization, I can distill the information, synthesize the message, and give you a fresh set of eyes-and a creative mind-to develop a solid plan for your company's next steps.
Social Media - Let's make it work for your business. Use social media options available to drive new business; to maintain your current customer base, or to maintain your company's presence as a legitimate thought-leader in your specific industry.
Teaching - "Joy is a fabulous teacher," says Andrea Marko of PollyChirp Interpreting. If you need employees to learn some of the finer points of blogging or social media; or even if you just want to dedicate a few hours to train employees how to respond to media inquiries, I can handle the task-with a great sense of humor, to boot! I have presented training to groups including Small Business Development Centers, to Chamber of Commerce, to Public Relations Society of America (PRSA) groups, teaching small business owners the ins and outs of communicating with their current clients. I show them how to get more out of their current clients, as well as how to develop new audiences for their products and services.